Turn attention
into opportunity.

Creator-led social strategy and original content that earns attention, builds trust, and creates real momentum for your business.

See How
Original thumbnail: When ping pong players try pickleball
1.8MViews
77KLikes
8KShares
THE EXPERIENCE
BEHIND 9FROOTS
75M+TOTAL VIEWS
1.6M+TIKTOK FOLLOWERS
40K+YOUTUBE SUBSCRIBERS
Original, unaltered photograph of 9Froots founder Denver Biddle III

THE CREATOR

We did it ourselves
FIRST.

A proven track record of creating content, growing an audience, and turning attention into real opportunity — now applied to help brands do the same.

Denver Biddle III · Founder, 9Froots

Content Creator5+ years

Social Media Strategy& Production

Brand PartnershipsJif, Hidden Valley Ranch,
Foot Locker + more

SELECTED WORK

Real brands.
Real impact.

From product education to brand storytelling, creator-led content built to capture attention and connect with audiences.

Still from American versus Japanese catcher's mitts video
American vs. Japanese
Catcher’s Mitts
Original thumbnail of When Ping Pong Players Try Pickleball

THE RESULTS BEHIND THE WORK

Creative that earns attention.
Performance that matters.

Individual posts show how audiences respond. Channel-wide performance shows what consistent organic social efforts can accomplish over time.

JUSTPADDLES · JANUARY 2026 VS. JANUARY 2025

Organic social. Measurable business growth.

CHANNEL-WIDE RESULTS
+$912.03Organic social retail revenue YoY+3,150.36% year over year
+1,887.5%Social impressions YoY
+666.6%Social engagements YoY
+2,890Net audience growth in January+16,900% year over year
+18.8%Post link clicks YoY

January was JustPaddles’ largest month of Facebook and TikTok follower growth in brand history, according to the internal organic social report. The report also notes that follower gains from January to February exceeded those of all 2025.

Featured post performance

INDIVIDUAL VIDEO SNAPSHOTS
JustPaddlesWhen Ping Pong Players Try Pickleball
728,837Views
22,053Likes
5.2KShares
479Follows
Watch the reel ↗
JustGlovesAmerican vs. Japanese Catcher's Mitts
191,708Views
4.8KLikes
1.2KShares
459Follows
Watch the reel ↗

Channel-wide figures are from the January 2026 organic social report and reflect combined organic social efforts, not the results of one reel. Impressions, engagements, link clicks and audience growth are reported from Sprout; revenue is attributed to organic social in the internal retail report. The featured videos and channel performance reflect work completed through employment at Pro Athlete, Inc., not 9Froots agency client engagements. Video metrics are separate post-level snapshots and may change over time.

WHAT WE DO

One service.
Real purpose.

Social content should do more than fill a calendar. We bring creator-tested thinking and consistent execution to your brand.

OUR CORE OFFERING

Social Creative
Management

Original organic social content backed by strategy, hands-on production, and ongoing creative refinement.

$3,500 / month, starting at
3-month initial engagementBook a discovery call →
01

Creative strategyConcepts, hooks, scripts, and content direction.

02

Original production8 short-form videos and 4 supporting assets per month, including one coordinated production session.

03

Publishing coordinationCaptions, scheduling, and publishing coordination across up to three agreed channels.

04

Performance reviewMonthly reporting and recommendations to improve the creative.

Organic social creative only. Paid advertising, influencer sourcing, and community management are not included. Results are not guaranteed.

LET'S WORK TOGETHER

Ready to turn attention
into opportunity?

Book a discovery call →